Overview of the ultra luxury Audi Q8 e-tron in Malaysia

PHS Automotive Malaysia (PHSAM) introduces the thrilling Audi Q8 e-tron, making a dynamic entrance into Malaysia’s fully electric SUV market. With two distinct body styles and two variants each, customers are presented with a diverse array of choices.

Malaysia, as the inaugural Southeast Asian market for the Q8 e-tron, underscores Audi’s dedication to worldwide expansion of its electric vehicle portfolio. Imported directly from Audi’s manufacturing facility in Brussels, Germany, the Q8 e-tron seamlessly melds cutting-edge technology, remarkable performance, and opulent features.

Specifications and Rivals in the Electric SUV Segment

Exploring the Audi Q8 e-tron’s noteworthy specifications, it impressively spans 4,915 mm in length and 1,937 mm in width, accompanied by a substantial wheelbase measuring 2,928 mm.

Within, its capacious interior encompasses a generous boot volume of 569 litres, catering to diverse storage needs. Positioned within the electric SUV category, the Q8 e-tron faces competition from counterparts like the larger BMW iX and the relatively more compact Mercedes-Benz EQC.

While the BMW iX boasts slightly larger dimensions, the Mercedes-Benz EQC stands out for its comparatively smaller size.

Pricing and Powertrain: Audi Q8 e-tron on Malaysian

Pricing Strategy and Market Positioning

Positioned as a compelling choice in the market, the Audi Q8 e-tron starts at an on-the-road price of RM384,790, excluding insurance.

This places it competitively against its counterparts, including the BMW iX and Mercedes-Benz EQC, showcasing a more economical pricing strategy.

Performance Powerhouse

The entry-level Q8 e-tron advanced 50 quattro variant is equipped with a robust powertrain, featuring two electric motors that deliver a combined system output of 340 PS and 664 Nm of torque.

This formidable propulsion system propels the Q8 e-tron from 0 to 100 km/h in a mere six seconds, achieving a top speed of 200 km/h.

Battery Capacity and Charging: Audi Q8 e-tron on Malaysian

Advanced Lithium-Ion Battery

The Q8 e-tron comes fitted with a lithium-ion battery boasting a gross energy capacity of 95 kWh (89 kWh usable). This high-performance battery provides an outstanding range of up to 491 km, as per the WLTP standard.

Versatile Charging Solutions

Charging flexibility is ensured with an 11-kW AC charger (Type 2), completing a full battery charge in approximately 9.15 hours.

Moreover, leveraging DC fast charging (CCS2) at the maximum supported input of 150 kW, the Q8 e-tron swiftly attains a 0-80% state of charge (SoC) in just 28 minutes.

Features and Equipment: Audi Q8 e-tron on Malaysian

Advanced Performance and Technology Integration

The Q8 e-tron advanced 50 quattro is loaded with a comprehensive set of features and equipment. This includes adaptive air suspension, 20-inch Graphite Gray five-arm dynamic style alloy wheels, LED headlamps with high-beam assist, and the Audi virtual cockpit plus featuring the MMI Navigation plus infotainment system.

Safety and Confidence on the Road

Inside, the cabin is adorned with man-made ‘mono.pur 550’ leather upholstery, a leatherette dashboard, and an aluminum-look interior accentuated by glossy black operating buttons.

Safety is prioritized with features like Audi pre sense front and rear, adaptive cruise control, and blind-spot monitoring, ensuring a secure and confident driving experience.

Sportback Variant: Audi Q8 e-tron on Malaysian

Dynamic Design Choice

For those desiring a more dynamic silhouette, the Q8 e-tron is also offered in Sportback form. The Q8 Sportback e-tron presents a coupe-inspired body style, trading a slight reduction in boot space for its streamlined design.

Performance Parity in Sportback Elegance

Beginning at a price of RM390,790, the Q8 Sportback e-tron advanced 50 quattro delivers identical powertrain and performance to its standard-bodied counterpart.

While the equipment and features largely mirror the non-Sportback variant, distinctive styling and design elements set the Q8 Sportback e-tron apart.

Warranty and Charging System: Audi Q8 e-tron on Malaysian

Comprehensive Ownership Benefits

Every Q8 e-tron purchase includes a standard two-year warranty and five-year roadside assistance, offering customers assurance and support.

The EV battery enjoys an extensive eight-year, 160,000-km warranty, providing an extra layer of peace of mind.

Innovative Charging Solutions

Furthermore, all e-tron models come equipped with the e-tron Charging System Compact, featuring an intelligent compact charger and power cables.

This versatile system allows charging through a standard household power socket or a three-phase power supply, ensuring flexibility and convenience for all charging needs.

Performance and Luxury Redefined

The Audi Q8 e-tron and its Sportback variant present an impressive fusion of performance, range, and luxurious features.

Positioned with competitive pricing, cutting-edge technology, and an elegant design, the Audi Q8 e-tron aims to redefine the benchmarks for electric SUVs in the Malaysian market.

Conclusion

In summary, the Audi Q8 e-tron and Sportback redefine electric SUV standards in Malaysia, blending performance, extensive warranties, and innovative charging solutions.

With a commitment to customer satisfaction and a dedication to cutting-edge technology, these models exemplify Audi’s leadership in the electric vehicle landscape, offering a compelling and luxurious choice for discerning drivers in the Malaysian market.

Frequently Asked Questions

Features of the 2023 Audi Q8 e-tron

The 2023 Audi Q8 e-tron is a fully electric SUV that boasts impressive features. It comes with a 114 kWh battery that can give you up to 600 km of range on a single charge. The car has an output of 476 horsepower and 664 Nm of torque, which allows it to go from 0 to 100 km/h in just 4.5 seconds. The car is equipped with features such as adaptive air suspension, matrix LED headlights, and a panoramic sunroof.

Price range for the Audi Q8 e-tron in Malaysia

The 2023 Audi Q8 e-tron is available in two body styles, each with two variants available. The price range for the Q8 e-tron in Malaysia starts from RM397,790, OTR with the Audi Assurance Package (AAP). The price may vary depending on the body style and variant you choose.

Comparison between the Audi Q8 e-tron and BMW iX

The Audi Q8 e-tron and BMW iX are both fully electric SUVs that are designed to provide a luxurious driving experience. While the Q8 e-tron boasts an impressive range of up to 600 km and an output of 476 horsepower, the BMW iX has a range of up to 630 km and an output of 516 horsepower. Both cars have similar features such as adaptive air suspension and matrix LED headlights, but the interior design of the Q8 e-tron is more luxurious with leather seats and a virtual cockpit.

Interior design of the Audi Q8 e-tron

The interior of the 2023 Audi Q8 e-tron is designed to provide a luxurious driving experience. The car comes with leather seats, a panoramic sunroof, and a virtual cockpit that displays all the necessary information in front of you. The car also has a Bang & Olufsen 3D sound system that provides an immersive audio experience.

Difference between the Q8 e-tron 50 and 55

The Q8 e-tron 50 and 55 are two variants of the 2023 Audi Q8 e-tron. The Q8 e-tron 50 comes with a 71 kWh battery that can give you up to 400 km of range on a single charge. The car has an output of 313 horsepower and 540 Nm of torque. The Q8 e-tron 55, on the other hand, comes with a 114 kWh battery that can give you up to 600 km of range on a single charge. The car has an output of 476 horsepower and 664 Nm of torque.

Launch date of the Audi Q8 e-tron in Malaysia

The 2023 Audi Q8 e-tron was launched in Malaysia on June 16, 2023, by PHS Automotive Malaysia (PHSAM). The launch introduced seven fully-electric Audi e-tron models to the Malaysian market, comprising of a family of SUVs, sportbacks, and four-door coupes.